Planning

Web Design Northampton The planning of a website is the effective way of making sure your finished site is successful

You may wish to undertake your own planning , and if that is the case we can help with any advice you may need to get started.

Alternatively, we can manage and run the research and planning phase on your behalf – freeing up valuable time for you to concentrate on your business.

Our research and planning service covers the following areas:

Business Goals
We review your short-term and long-term business objectives, strengths and capabilities. We will examine your market and industry sector, competitive analysis, and other marketing activities you engage or have engaged in.

Customer Research
We will contact a number of your clients on your behalf, and gather vital customer information to ensure your website caters to their needs. We will also gather information which may be useful in other areas of your business.

Site Structure, Value and Content
Your business information, coupled with customer research, gives us the information we need to develop a highly effective business website structure – detailing the content and value you should offer.